At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support. From independent designers and creative agencies to global enterprises, hundreds of thousands of organizations use Webflow to turn ideas into reality — and to power what’s possible on the web.
We’re looking for a Director, Partner Marketing to help us take our growing agency partner program to the next level — scaling both the quantity and quality of partner-led impact. You’ll lead strategic marketing efforts to attract and activate high-potential agencies, and build a scalable co-marketing engine that amplifies our joint stories, drives shared demand, and elevates Webflow’s position in the market. By turning our partner ecosystem into a powerful growth channel, you’ll expand our reach, accelerate adoption, and help define what it means to go to market through partners in the WXP category.
About the role:
- Location: Remote-first (United States; BC & ON, Canada)
- Full-time
- Permanent
- Exempt
- The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.
- United States (all figures cited below are in USD and pertain to workers in the United States)
- Zone A: $197,100 - $258,300
- Zone B: $187,200 - $244,800
- Zone C: $177,300 - $232,200
- Canada (figures cited below are in CAD and pertain to workers in ON & BC, Canada)
Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
- Reporting to the VP, Growth Marketing
As a Director, Partner Marketing, you’ll …
- Develop and lead the partner marketing strategy to grow Webflow’s agency ecosystem through targeted acquisition and high-impact engagement programs.
- Create and scale a co-marketing engine that delivers compelling joint campaigns, case studies, and events to drive shared demand and elevate both Webflow and partner brands.
- Collaborate closely with content, brand, comms, and growth teams to ensure partner marketing efforts are integrated into broader go-to-market motions.
- Design and optimize the partner marketing funnel, from awareness to onboarding to ongoing engagement, using data to drive prioritization and investment.
- Measure and report on the impact of partner marketing, aligning efforts to pipeline, influence, and partner-sourced revenue goals.
- Serve as the voice of the agency partner within marketing, advocating for their success while advancing Webflow’s mission and category leadership.
In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.
About you:
You’ll thrive as a Director, Partner Marketing if you:
- Think like a strategic marketer and operator, with a track record of building and scaling partner-led go-to-market motions that drive measurable growth.
- Have a deep understanding of agency ecosystems, with experience marketing to or through agencies as a channel or growth lever.
- Collaborate seamlessly across teams, especially with brand, content, comms, growth, and product marketing — balancing big-picture vision with executional excellence.
- Communicate with clarity and influence, creating messaging and narratives that resonate with both partners and internal stakeholders.
- Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.
Our Core Behaviors:
- Obsess over customer experience. We deeply understand what we’re building and who we’re building for and serving. We define the leading edge of what’s possible in our industry and deliver the future for our customers
- Move with heartfelt urgency. We have a healthy relationship with impatience, channeling it thoughtfully to show up better and faster for our customers and for each other. Time is the most limited thing we have, and we make the most of every moment
- Say the hard thing with care. Our best work often comes from intelligent debate, critique, and even difficult conversations. We speak our minds and don’t sugarcoat things — and we do so with respect, maturity, and care
- Make your mark. We seek out new and unique ways to create meaningful impact, and we champion the same from our colleagues. We work as a team to get the job done, and we go out of our way to celebrate and reward those going above and beyond for our customers and our teammates
Benefits & wellness
- Equity ownership (RSUs) in a growing, privately-owned company
- 100% employer-paid healthcare, vision, and dental insurance coverage for full-time employees (working 30+ hours per week) and their dependents. Full-time employees may also be eligible for voluntary insurance options where applicable in the respective country of employment
- 12 weeks of paid parental leave for both birthing and non-birthing caregivers, as well as an additional 6-8 weeks of pregnancy disability leave for birthing parents to be used before child bonding leave (note: where local requirements are more generous, employees receive the greater benefit); full-time employees also have access to family planning care and reimbursement
- Flexible PTO for all locations and sabbatical program
- Access to mental wellness and professional coaching, therapy, and Employee Assistance Program
- Monthly stipends to support work and wellness
- 401k plan or pension schemes (in countries where statutorily required), and other financial wellness benefits, like CPA and financial advisor coverage
Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.
Remote, together
At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.
Stay connected
Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor.
Please note:
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.
To join Webflow, you'll need a valid right to work authorization depending on the country of employment.
If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.
For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice.
