Our Purpose
At Xero, we’re here to help you supercharge your business. We do this by automating routine tasks, surfacing actionable insights and connecting businesses with the right data, advisors and apps. When that happens, we’re not only making life better for small business, we’ll be building a stronger economy that can change the world.
How you'll make an impact
You will lead a talented team to develop and execute multi-channel marketing campaigns that achieve brand and commercial goals. This role demands a strategic thinker with proven expertise in balancing strategic and executional requirements, who is motivated by measurable growth outcomes. You will be instrumental in optimising team performance and providing critical support to the GM Growth Marketing, ANZ.
What you’ll do
• Oversee the strategic planning and delivery of a cross-channel regional marketing plan, encompassing Brand, SMB, and Partner marketing initiatives.
• Collaborate closely with regional sales and global marketing teams to identify new opportunities and drive integrated efforts to grow Xero’s market share.
• Monitor and report on campaign results, ensuring alignment with brand and sales pipeline goals.
• Lead and develop a team of marketing professionals, setting clear expectations and KPIs, and fostering a customer-first, data-driven culture.
• Manage the overall multi-channel marketing budget to achieve targets and approved spend.
What you’ll bring with you
• Significant experience in marketing within a high-growth environment.
• Demonstrated leadership, influencing, and stakeholder management skills.
• Proven ability to lead and develop marketing professionals.
• Strong analytical and data-driven decision-making capabilities.
• Excellent problem-solving abilities and comfort operating in ambiguous situations.
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Why Xero?
Offering very generous paid leave to use however you’d like (plus statutory holidays!), dedicated paid leave to care for your physical and mental wellbeing as well as an Employee Assistance Program to access mental health care for you and your family, free medical insurance, wellbeing and sports programmes, employee resource groups, 26 weeks of paid parental leave for primary caregivers, an Employee Share Plan, beautiful offices, flexible working, career development, and many other benefits that reflect our human value, you’ll do the best work of your life at Xero.
