Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.
We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.
Senior Partner Sales Manager (VAR Channel)
Location: Istanbul
Reports to: Head of South Partner & Alliances
Type: Full-time, Field/Hybrid
Travel: ~30–50% (partner sites, joint customer meetings, events)
Mission
Own and grow the Genesys business with Value-Added Resellers (VARs) across Turkey. Build multi-level alignment (sales, pre-sales, delivery, executive) between partners and Genesys, drive awareness and enablement, and deliver YoY growth, pipeline, and bookings.
What you'll do
· Partner development, recruitment & planning: build a joint business plan per VAR (coverage, targets, industry plays, enablement, marketing calendar). Map stakeholders (seller/SE/delivery/executive) and maintain multithreaded relationships.
· Awareness & enablement: run enablement paths on product/AI use cases, demos, competitive positioning, deal registration, services packaging. Launch partner playbooks (Genesys Cloud + vertical use cases; integrations with AWS, Salesforce, ServiceNow).
· Go-to-market & pipeline generation: orchestrate co-marketing (events, webinars, ABM) and co-sell motions (account triads, opportunity mapping). Ensure healthy deal registration cadence and pipeline hygiene in Salesforce.
· Opportunity execution: drive stage progression using a consistent methodology (e.g., MEDDICC); remove blockers; coordinate SE/PS/legal. Validate delivery readiness (scoping, services models) and handoff to ensure time-to-value.
· Governance & performance: run monthly pipeline reviews and QBRs with top VARs; track KPIs, manage MDF; ensure compliance/brand standards.
What success looks like (KPIs/OKRs)
· Pipeline sourced by Partners vs target (sourced + co-sell), coverage & hygiene (primary KPI)
· Year-over-year growth in influenced and sourced bookings.
· Partner productivity: #enabled sellers/SEs/certifications, #registered opportunities, win rate, time-to-first deal.
· Executive alignment: QBR cadence achieved; partner satisfaction (qualitative).
Requirements
· 8+ years in alliances/partner sales for enterprise SaaS or cloud platforms; CCaaS/CX/AI is a plus.
· Proven co-sell experience and ecosystem GTM; strong forecasting & deal discipline.
· Excellent executive presence and stakeholder management across sellers, SEs, delivery, and C-suite.
· Fluency in Turkish and English.
· Familiarity with Salesforce CRM, MDF administration, deal-registration tools; comfort with solution selling.
Core competencies
· Enterprise SaaS sales, pipeline creation, VAR program mechanics.
· Value selling & competitive positioning.
· Programmatic enablement & co-marketing execution.
· Executive communication; negotiation & governance.
· Working knowledge of cloud architectures; data/AI governance helpful.
30/60/90-day plan
· 30 days: Partner mapping (top VARs), current pipeline review, agree joint targets; publish 2–3 partner one-pagers.
· 60 days: Complete first enablement wave; launch 1–2 joint campaigns; land ≥5 deal registrations.
· 90 days: Run first QBRs; show ≥3 qualified co-sell opportunities per top VAR; submit first bookings.
About Genesys:
Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. With agentic AI at its core, Genesys Cloud™ is the AI-Powered Experience Orchestration platform that connects people, systems, data and AI across the enterprise. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.com.
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About Genesys:
Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. With agentic AI at its core, Genesys Cloud™ is the AI-Powered Experience Orchestration platform that connects people, systems, data and AI across the enterprise. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.com.
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