Why This Job is Featured on The SaaS Jobs
In B2B SaaS, brand is often experienced first in high-intent moments like conferences, customer events, and product launches. This Senior Brand Designer, Experiential role sits at that intersection, translating an AI-first platform’s identity into physical environments and the surrounding digital touchpoints. With Synthesia operating at enterprise scale and across regions, the work reflects how modern SaaS companies build trust and clarity in crowded categories where differentiation is as much experiential as it is product-led.
For a SaaS design career, the role offers durable leverage: building systems that hold up across geographies, channels, and vendors, while keeping craft standards consistent from concept through production. It also develops fluency with the operational side of SaaS brand work, including cross-functional partnership with marketing, managing external collaborators, and creating repeatable event frameworks that can evolve alongside a growing product narrative.
This position tends to suit a senior designer who prefers end-to-end ownership and is comfortable moving between spatial design, print production, and motion or screen-based storytelling. It will resonate with someone who enjoys practical constraints, clear stakeholder communication, and the cadence of SaaS field marketing without losing sight of brand fundamentals.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US.
As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.
Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow.
Senior Brand Designer, Experiential
You’ll shape how Synthesia shows up in experiential moments around the world — from global events and physical environments to the digital experiences that surround them.
🌏 Located EMEA Remote/London: Ideally London. Otherwise Europe (hub-based preferred).
👋 Reporting to @Antonia Delnevo , Head of Brand Design
👯 Working in the Brand Design team (team of seven incredible brand and motion designers) in strong collaboration with @Adela Posse
✈️ Travel: Required across Europe + US, potential APAC in future.
Design at Synthesia
Design at Synthesia exists to clarify, build trust, and make the work memorable. We care about fundamentals (typography, layout, systems thinking) and default to simple, clear communication.
We run with low process and high ownership. Designers are trusted to lead end-to-end, collaborate closely with partners, and ship work that holds up outside of Figma.
For Experiential, that means strong concepts and production discipline: systems, specs, file hygiene, and a high bar for what shows up on-site.
What You’ll Do
Translate and expand Synthesia’s brand into physical and experiential environments globally
Evolve the visual design of our event presence — across trade shows, conferences, and owned customer events
Design booths, spatial environments, signage systems, print assets, and merchandise from design to production
Develop cohesive event identities across physical and digital touchpoints (presentations, environments, social media posts, events web)
Design for digital experiential moments (webinars, virtual events, launches)
Storyboard and design motion and screen-based content for events and keynotes
Partner closely with Field Marketing and cross-functional teams to bring ideas to life and raise the bar on how we show up
Provide art direction and guidance to external vendors, agencies, and fabricators
Own production quality: manage print setup, supplier-ready files, and on-site execution standards
What We’re Looking For
6+ years of experience in brand design, visual design, or experiential design, with strong hands-on events experience
Multidisciplinary designer with a wide skill set and comfortable working across different mediums and crafts; excited about experimenting with new technologies
Proven experience designing physical environments and real-world brand experiences
Strong visual craft across typography, layout, and physical-to-digital brand translation
Deep knowledge of print production and large-format design (this is a must)
Fluent in Figma, with the ability to translate work into production-ready files in Adobe Illustrator
Experience working across multiple mediums: physical, digital, and motion
A strong sense of ownership — comfortable leading projects end-to-end in a low-process environment
A proactive, organised, and ownership-driven mindset — you’re comfortable working autonomously in a small senior team
A producer mindset: able to balance creative ambition with feasibility, timelines, and budgets
Comfortable collaborating with and directing external partners, vendors, and agencies
Strong communication skills and confidence presenting and defending design decisions to stakeholders
Systems thinker, able to create scalable approaches for global execution
Comfortable working across different types of projects while keeping experiential as a core focus
Experience in B2B or tech environments
Nice to Have
Experience incorporating AI tools into your workflow to accelerate ideation, iteration, or content creation
Experience in building websites in no-code tools such us Framer/Splash
Basic 3D modular design
Industrial design knowledge
