Why This Job is Featured on The SaaS Jobs
This Senior Marketing Operations Manager role stands out because it sits at the execution layer of a sophisticated B2B SaaS marketing engine, where campaign throughput and measurement quality directly shape pipeline outcomes. Snowflake’s emphasis on global, multi channel programs and tight operational governance reflects a mature SaaS environment with complex stakeholder needs, high data volumes, and a strong dependency on reliable systems.
For a SaaS career, the long term value is in building durable operating leverage. The work centers on turning campaign strategy into repeatable processes, strengthening the connective tissue between marketing automation, CRM, and attribution. Experience gained here translates across SaaS companies that rely on lifecycle marketing, ABM, and rigorous instrumentation, especially where scale requires standardization, QA discipline, and automation to reduce manual effort.
The role is best suited to operators who enjoy being the technical translator between teams and who take pride in precision, documentation, and controllable process design. It will fit someone who prefers measurable impact through systems, not just individual campaign launches, and who is comfortable owning governance for how marketing work moves from intake to deployment and reporting.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.
Join the Data Cloud revolution at Snowflake! We are scaling our global marketing efforts exponentially, and we are looking for a high-impact, process-obsessed Senior Marketing Operations Manager, Campaign Operations to be the operational force multiplier for our entire marketing engine. This is not a role for simply pushing buttons—it's for an architect and builder who is ready to pioneer the next generation of hyper-scalable campaign execution.
You will sit at the critical intersection of Marketing Strategy, Technology, and Execution. Your mission is to own the end-to-end operationalization of all integrated campaigns, ensuring we deliver maximum velocity, impeccable quality, and absolute measurement integrity as we accelerate our global growth.
If you are energized by transforming complexity into elegant simplicity, obsessed with process optimization, and want to drive a world-class MarTech operation, this is your chance to make a foundational impact.
WHAT YOU WILL BE DOING:
Your primary focus will be on defining, optimizing, and scaling the processes that enable our marketing team to execute campaigns with unmatched speed and precision.
Own Campaign Execution Velocity
Orchestrate Campaigns at Scale: Lead the flawless, timely, and compliant launch of all global, multi-channel marketing campaigns (including digital, email nurtures, programmatic, and ABM) from technical setup through deployment.
Govern Technical Integrity: Master the execution layer of our MarTech stack (MAP, CRM, etc.), rigorously ensuring accurate audience segmentation, dynamic content personalization, and seamless data flow.
Lead Quality Assurance (QA): Implement and enforce rigorous QA protocols, meticulously checking links, rendering, UTM tracking, and data integrity to ensure every launch is error-free and on-brand.
Architect Operational Excellence & Standardization
Pioneer Scalable Frameworks: Design, document, and champion the adoption of best-in-class operational playbooks, Standard Operating Procedures (SOPs), and campaign intake processes that enable global consistency and rapid execution.
Drive Process Optimization: Proactively identify execution bottlenecks, manual dependencies, and points of friction, then engineer and implement automation solutions to drive exponential improvements in campaign turnaround time and team efficiency.
Empower Global Teams: Develop and maintain self-service capabilities and governance models (templates, naming conventions) that empower distributed marketing teams to execute campaigns locally while adhering to global standards.
Lead Reporting and MarTech Translation
Ensure Data Integrity: Own the system architecture for lead flow, accurate attribution, and campaign tracking, ensuring data is clean, consistent, and drives actionable decision-making for marketing leadership.
Be the Technical Translator: Partner with Marketing Systems and Analytics teams to translate complex business requirements into technical designs that ensure our MarTech stack fully supports our expanding campaign strategies.
Leverage Insights: Analyze execution metrics and campaign performance data to identify systematic areas for improvement in deliverability, efficiency, and overall marketing performance.
WHAT YOU BRING:
8+ years of high-impact experience in Campaign Operations, Marketing Operations, or Demand Generation, ideally within a B2B SaaS or hyper-growth technology environment.
Expert-Level Technical Proficiency: Deep, hands-on expertise with a leading Marketing Automation Platform (e.g., Marketo, Eloqua) and CRM (Salesforce). You can not only run a campaign but fundamentally improve the underlying system architecture.
The Builder Mindset: Proven history of architecting, implementing, and scaling operational frameworks from the ground up to support massive organizational growth.
Obsession with Detail: Exceptional organizational skills, project management abilities, and an unwavering commitment to quality assurance and operational perfection.
Analytical Horsepower: Strong comfort with campaign data, attribution models, and using reporting tools to diagnose system issues and guide process optimization efforts.
Drive and Adaptability: Ability to thrive in a fast-paced, high-change, and often ambiguous environment, handling multiple mission-critical projects simultaneously.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
