Why This Job is Featured on The SaaS Jobs
This Developer Product Marketing Manager role stands out in the SaaS ecosystem because it sits at the intersection of developer experience and go to market for a developer tools platform. Algolia’s product is API centric and usage driven, which makes messaging, onboarding paths, and in product narratives central levers for adoption rather than supporting assets. The remit spans the surfaces where developers evaluate and commit, from DevHub and docs aligned storytelling to campaigns that translate technical capability into practical workflows.
For SaaS career development, the role offers a clear line of sight between product marketing work and measurable lifecycle outcomes, including activation, usage, and revenue signals. That combination builds durable skills in translating product value into developer friendly language, designing use case led narratives, and iterating based on data and feedback. Close collaboration with Product, Growth, DevRel, Documentation, and Events also mirrors how modern SaaS companies operationalise developer led growth.
This position is best suited to someone who enjoys structured problem solving, cross functional alignment, and hands on creation of demos or walkthroughs alongside messaging. It will appeal to professionals who are comfortable working with technical audiences and who want ownership over how a platform is understood from first touch through production usage.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
At Algolia, we are committed to helping developers & product teams connect their customers with what matters most in milliseconds. Algolia provides the industry’s most powerful search and discovery platform, powering search and AI-driven experiences for over 17,000 companies.
We are seeking a Developer Product Marketing Manager to join our Developer Marketing team and help define and scale the core developer use cases that drive adoption of Algolia. This role will shape how we show up to developers across our key surfaces and campaigns, ensuring developers can successfully build with Algolia and translate that into sustained usage.
Our Developer Marketing team collaborates closely with Product, Growth, Developer Relations, Documentation, and Events to attract, activate, and inspire developers. You will play a key role in aligning these teams around the highest-impact developer journeys—from first interaction to production usage.
The ideal candidate has experience marketing to developers or technical audiences, and is excited about APIs, search, and AI-powered applications.
YOUR ROLE WILL CONSIST OF:
- Define developer personas & use cases:
Understand our target developers and prioritize the key use cases they should build with Algolia.
- Drive developer activation:
Ensure each use case has a clear path to first success through messaging, demos, and content in partnership with Docs, DevRel, and Growth.
- Own developer messaging & positioning:
Craft clear, differentiated messaging and ensure consistency across DevHub, landing pages, campaigns, and docs.
- Build and communicate use cases:
Develop simple demos, examples, or walkthroughs to illustrate core workflows, and confidently present these narratives in webinars, events, or external forums.
- Optimize developer acquisition surfaces:
Improve conversion across developer entry points by strengthening messaging and signup flows with Growth and Web teams.
- Connect adoption to business impact & improve the developer experience:
- Track activation, usage, and revenue signals to scale high-performing use cases and reduce friction across the developer journey.
YOU MIGHT BE A FIT IF YOU HAVE:
- Communication Skills:
- Strong written and verbal communication skills, with the ability to simplify complex technical concepts into clear, developer-friendly messaging.
- Developer Audience Understanding:
- Familiarity with how developers discover, evaluate, and adopt tools, with an interest in APIs, infrastructure, or AI-powered applications.
- Product & Growth Mindset:
- Ability to connect messaging and content to outcomes like activation, usage, and revenue, with a structured approach to problem-solving.
- Execution & Ownership:
- Ability to independently manage projects and drive execution across teams, with strong attention to detail.
- Cross-Functional Collaboration:
- Experience working with Product, Engineering, Marketing, or developer-facing teams to deliver cohesive initiatives.
- Analytical Skills:
- Comfort using data and feedback to evaluate performance and iterate on messaging and content.
- Experience:
- 3–5 years in product marketing, developer marketing, technical marketing, growth, or product roles, preferably in SaaS or developer tools.
- Preference for candidates with experience at our current stage and beyond (over 10,000 customers, $50-200M ARR range, high growth, lots of change and building internal infrastructure).
NICE TO HAVE:
- Experience with APIs, search, or developer infrastructure products
- Familiarity with AI/LLM ecosystems or modern developer workflows
- Experience working with Developer Relations, documentation, or technical content teams
WE’RE LOOKING FOR SOMEONE WHO CAN LIVE OUR VALUES:
- GRIT - Problem-solving and perseverance capability in an ever-changing and growing environment.
- TRUST - Willingness to trust our co-workers and to take ownership.
- CANDOR - Ability to receive and give constructive feedback.
- CARE - Genuine care about other team members, our clients and the decisions we make in the company.
- HUMILITY - Aptitude for learning from others, putting ego aside.
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