Why This Job is Featured on The SaaS Jobs
Alation sits in the enterprise SaaS category where category leadership is built through disciplined regional execution, not just product narrative. A senior EMEA regional marketing contractor role is notable because it places marketing at the point where global messaging meets local buying realities, across multiple European markets and sales motions. In data intelligence and governance, credibility and relevance often depend on how well programs map to regulated industries, complex stakeholders, and long sales cycles.
For a SaaS marketer, this kind of remit develops durable operating skills: translating central campaign strategy into measurable pipeline impact, running account-based programs with clear instrumentation, and building event and field motions that can be repeated and improved. The emphasis on reporting cadence, ROI accountability, and tight alignment with Sales leadership reflects how mature SaaS teams manage growth levers, making the experience portable across other enterprise B2B platforms.
This role tends to suit practitioners who prefer hands-on ownership over pure strategy work and who are comfortable operating in a matrixed, US-headquartered organization. It also fits someone who wants concentrated exposure to EMEA go-to-market execution, including agency management and cross-functional coordination, within a defined contract window.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Alation is pioneering the next era of data intelligence — powered by AI agents and trusted data. Organizations around the world rely on Alation to drive self-service analytics, cloud transformation, data governance, and AI innovation. Our technology helps enterprises connect people and data to make faster, smarter, and more confident decisions. With more than $340M in funding – valued at over $1.7 billion and more than 650 customers, including 40% of the Fortune 100. As data becomes the foundation of every business, Alation is leading the way in helping organizations unlock their full potential. By bringing intelligence, automation, and trust to every interaction, we empower customers to scale data-driven innovation with confidence and speed. Joining Alation means being part of a winning team shaping the future of AI-powered data intelligence. We move fast, think big, and deliver results together. Job Description: Alation is pioneering the next era of data intelligence — powered by AI agents and trusted data. Organizations around the world rely on Alation to drive self-service analytics, cloud transformation, data governance, and AI innovation. Our technology helps enterprises connect people and data to make faster, smarter, and more confident decisions. With more than $340M in funding – valued at over $1.7 billion and more than 650 customers, including 40% of the Fortune 100. As data becomes the foundation of every business, Alation is leading the way in helping organizations unlock their full potential. By bringing intelligence, automation, and trust to every interaction, we empower customers to scale data-driven innovation with confidence and speed. Joining Alation means being part of a winning team shaping the future of AI-powered data intelligence. We move fast, think big, and deliver results together. We’re looking for a hands-on Senior Regional Marketing Contractor to own and execute EMEA marketing programs during a critical period of growth. You’ll be the primary marketing partner for our EMEA Sales leadership — driving pipeline, managing the regional ABM program, and ensuring Alation’s brand and message land powerfully across key European markets. This is not a strategy-only role. You’ll build and run programs, manage agencies, partner closely with Sales, and report directly to the Senior Director of Product and Regional Marketing based in the US. You’ll hit the ground running from day one. This is a London-based contractor role, supporting our local and global team 2-3 days per week for 6 months (with possible extension). What you will do Pipeline & Demand Generation Translate global campaign strategy into locally relevant EMEA programs that drive measurable pipeline Execute the regional ABM program — account selection, messaging localization, agency coordination, and performance tracking Partner closely with EMEA Sales leadership to align marketing activity to pipeline priorities and territory plans Manage post-event lead conversion in collaboration with Sales Ops Events & Field Marketing Own the EMEA events calendar — from strategic third-party conferences to hosted executive roundtables Manage event logistics, vendor relationships, and agency partners end-to-end Build a results-oriented event framework with clear pipeline ROI measurement per program Represent Alation at key industry events across the region; travel required Customer & Expansion Marketing Support customer marketing programs targeting expansion accounts in EMEA Partner with Customer Success to identify advocacy opportunities and develop regional proof points Localise global customer stories for EMEA buyer relevance Content & Messaging Localise global messaging and content for EMEA audiences, verticals, and buying personas Ensure inbound and outbound content is themed and synced to campaigns and events Feed regional market intelligence back to the global PMM team Reporting & Operations Manage regional marketing budget with clear ROI accountability Track and report pipeline influence, account engagement, and program performance Maintain a consistent reporting cadence with Sales and Marketing leadership Must-Have 7+ years of B2B marketing experience, with at least 3 years in a regional or field marketing role covering EMEA Proven track record driving pipeline growth in partnership with enterprise Sales teams Hands-on ABM experience — strategy, execution, and measurement Experience managing agencies and event vendors across multiple European markets Strong commercial instincts — you think in pipeline and revenue, not just campaign metrics Ability to operate independently in a fast-moving, matrixed US-headquartered SaaS company Based in or near London with ability to travel across EMEA for key events #LI-SR1 #LI-Hybrid Alation, Inc. is an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regards to that individual’s race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender identity, age, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. The Company will strive to provide reasonable accommodations to permit qualified applicants who have a need for an accommodation to participate in the hiring process (e.g., accommodations for a job interview) if so requested. This company participates in E-Verify. Click on any of the links below to view or print the full poster. E-Verify and Right to Work. Our growth is creating great opportunities! Our team is expanding, and we want to hire the most talented people we can. Continued success depends on it! So once you've had a chance to explore our current open positions, apply to the ones you feel suit you best and keep track of both your progress in the selection process, and new postings that might interest you! Thanks for your interest in working on our team!! Introduce yourself to our recruiters and we'll get in touch if there's a role that seems like a good match. Our founders have come together from different backgrounds: business, engineering, and design. This unique mix from our founding team is important to the Alation culture story. Today, our team consists of creators and communicators with varied backgrounds - from Stanford, to the Indian Institute of Technology, big companies and one-person startups, the United States, and abroad. We continue to seek ever more diverse perspectives as we grow. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, name, religion, color, national origin, gender identity and expression, sexual orientation, age, marital status, veteran status, or disability status. Why Alation? Market-Leading Data Catalog Provider High-growth, collaborative environment with diverse and inclusive teams Continuous learning, enrichment and development opportunities Competitive pay and health offerings including commuter benefits Flexible time off to relax and recharge
