Company Description
About Authenticx
Authenticx is the new standard for listening at scale in healthcare. Our AI-powered platform surfaces strategic insights from real customer conversations—unlocking a rich source of data that helps healthcare organizations improve outcomes, experiences, and efficiencies. As we expand our presence in the market, we are looking for bold, curious, and metrics-driven team members to help us grow.
Job Description
About the Role
As the Demand Generation Strategist, you’ll play a pivotal role on the Marketing team, owning programs that fuel the sales pipeline and drive business growth. You'll design and execute integrated campaigns across digital, content, events, ABM, and web to attract, engage, and convert leads into qualified opportunities. Working closely with Sales, RevOps, Product Marketing, and Leadership, you’ll position Marketing as a revenue driver by building pipelines and moving prospects toward conversion. This role is perfect for a data-driven marketer who thrives on accountability and is eager to make a direct impact on revenue growth.
What you will do:
Develop and launch integrated campaigns using a mix of inbound, paid, organic, and ABM strategies aligned to the buyer journey.
Optimize the marketing tech stack (HubSpot, Salesforce, Google Analytics, LinkedIn Campaign Manager) to drive automation, reporting, and scalability.
Qualifications
What You’ll Bring
Hands-on expertise in marketing automation platforms (HubSpot strongly preferred), paid ad platforms (LinkedIn, Google), and marketing design programs (Figma, Canva).
Proven ability to optimize WordPress websites, leveraging design, user experience, and CRO (conversion rate optimization) tactics to maximize conversions.
Additional Information
Why You’ll Love Working Here
Why Join Us?
Candidates must reside in the USA and be authorized to legally work in the USA without requiring employment visa sponsorship now or in the future.
All your information will be kept confidential according to EEO guidelines.
