Why This Job is Featured on The SaaS Jobs
Product marketing in SaaS increasingly sits at the intersection of product complexity and revenue execution, and this role reflects that shift. Demostack operates in the B2B enablement layer—helping software companies control and personalize product demos—where clear positioning can directly influence pipeline quality and sales efficiency. The remit spans messaging, enablement, and launches, signalling a GTM-focused PMM seat rather than a purely content-led marketing role.
For a SaaS career, the durable value here is learning how to translate product capabilities into commercial narratives that work across the full customer journey. The emphasis on gathering inputs from sales calls, customers, and competitive context mirrors how modern SaaS teams iterate on positioning in-market, not just at launch. Working closely with Growth, Sales, Product, and Creative also builds the cross-functional operating rhythm that transfers well across B2B SaaS categories.
This role tends to fit PMMs who prefer structured thinking—frameworks, audience segmentation, and story architecture—paired with comfort presenting to senior stakeholders. It suits professionals who enjoy being accountable for clarity: turning technical detail into usable assets that sales teams adopt and prospects understand, while staying close to real buyer conversations.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
About Us
Demostack is revolutionizing the demo environment. Our solution gives software companies complete control, customization, and insight over demoing their product. Demostack customers can create, share, and track personalized demo experiences for every prospect without requiring R&D resources.
We’re looking for a PMM who is well-versed in Enterprise B2B go-to-market strategies, to join us on our journey to build the perfect demo environment / demo experience platform, for revenue and product teams / GTM teams across the globe.
Our office is located in Tel Aviv
About The PMM Role
- Develop product messaging, positioning, and capability definitions that differentiate Demostack and transform features into sellable products with memorable messaging.
- Create high-impact assets across the customer journey - sales enablement materials, onboarding resources, presentations, and marketing collateral,that drive revenue and engagement.
- Build and execute product launch and go-to-market programs (internal and external) that bring our value proposition to life.
- Gather insights from sales calls, customer conversations, competitors, partners, and analysts to continuously refine our strategy and messaging.
You will report to the Head of Growth and partner closely with Sales, Product, and Creative teams to ensure our product narratives drive clarity and business impact.
Your Experience & Skills
Qualifications
- 5+ years of relevant experience in product marketing working with products designed for enterprise B2B tech companies
- Proven track record of transforming complex technical concepts into clear, high-impact market-facing assets, messaging and narratives
- Strong experience with messaging frameworks and positioning strategies to build compelling product stories that resonate with buyers
- Experience collaborating across Product, Sales, Marketing, and Creative teams, and presenting directly to key stakeholders
- Excellent presentation skills with the ability to engage diverse audiences - from technical buyers to C-level executives
- Native-level English, both written and spoken.
- Experience with AI automation tools (Zapier, Claude Code, Make, n8n) is a plus
Who you are:
You have a natural market-centric mindset
You break down complex topics into clear narratives with a defined audience, problem, and outcome
You connect the dots across different stories and touch-points to create one coherent picture
You're comfortable working with leadership, providing feedback, and helping refine messaging
You bring strong charisma and executive presence to stakeholder interactions
You're a natural collaborator who thrives in cross-functional environments
Please apply to: recruiting@demostack.com
