Why This Job is Featured on The SaaS Jobs
Field marketing remains a core lever in enterprise SaaS, where revenue teams rely on coordinated programs to create demand and progress opportunities across long sales cycles. This ANZ Field Marketing Manager role stands out because it sits at the intersection of regional go-to-market execution, partner involvement, and account-focused engagement—work that is particularly relevant in established software categories where differentiation is built through consistent market presence and stakeholder education.
From a SaaS career perspective, the remit builds durable operating skills: translating GTM strategy into multi-channel programs, aligning tightly with Sales and partner teams, and using tooling such as Salesforce and Marketo to connect activity to pipeline outcomes. The emphasis on reporting and ROI also develops the measurement discipline that underpins modern SaaS marketing, and transfers well across roles spanning ABM, demand generation, and regional marketing leadership.
This position best fits a marketer who prefers hands-on ownership and structured program management, and who is comfortable coordinating across multiple internal functions and external vendors. It will suit someone who values clear metrics, can manage parallel initiatives without losing detail, and is motivated by the craft of turning regional insights into repeatable field plays.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.
About the Role
As the ANZ Field Marketing Manager, you will be a key contributor to the ANZ marketing team, responsible for executing and supporting enablement and awareness activities through field programs for our large customers, prospects and partners. You will be hands-on in executing targeted marketing programs to generate awareness, pipeline, move prospects through the sales cycle and help build customer relationships.
The ideal candidate is a highly-organized self-starter with a natural curiosity to learn and explore. You are expected to successfully collaborate with a variety of individuals and teams, and manage numerous projects simultaneously in a dynamic environment.
Key Responsibilities
Program Execution: Drive and support the execution of Go-to-Market strategies and integrated marketing programs, which include multi-channel campaigns, events (of all sizes and formats) and digital initiatives.
Cross-Functional Alignment: Partner with Sales/SE/Partner teams to ensure marketing programs are tightly integrated including pre/post event communications and promotional strategies.
Collaboration: Work with other functions including Education & Training and Account-Based Marketing (ABM) to drive successful customer engagement and market awareness in ANZ.
Budget & Vendor Support: Own and drive executions within budget and handle vendor management, including raising POs, clearing invoices and vendor onboarding.
Project Management: Manage project timelines, resources and administrative tasks, maintaining accuracy in performance and details.
Reporting: Analyse and report on campaign performance, including targeted lead flow, and consolidate data to evaluate campaign impact and ROI.
Requirements
Experience: 5+ years of proven multi-channel B2B marketing experience within enterprise software/SaaS.
Education: Bachelor's Degree in Marketing, Business Administration, or a related field.
Execution Focus: Experience building and delivering field marketing covering campaigns, events and digital, with hands-on execution ability.
Collaboration: Demonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the company.
Skills: Strong influencing and collaboration skills with the ability to sell ideas and get buy-in with various stakeholders.
Tools: Experience in Salesforce and Marketo; familiarity with other Martech is a plus.
Mindset: Highly metrics driven, with the ability to maintain an optimistic, pragmatic and self-starter attitude.
Location: Candidate to be based in Sydney
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
