Why This Job is Featured on The SaaS Jobs
This Principal Product Marketing Manager role stands out in SaaS because it sits at the commercialization layer of complex, enterprise-grade software in an industry undergoing digitization. Assured’s focus on claims processing suggests a product surface area that spans workflow, decisioning, and trust, making messaging discipline and buyer clarity especially important in B2B SaaS selling to large insurers.
For a SaaS product marketing career, the scope signals durable experience across the full go-to-market lifecycle, from positioning and launches through adoption and measurement. The cross-functional nature of the remit builds fluency in how product strategy translates into revenue motions, and how customer and market insight feeds back into roadmap and narrative. The emphasis on measurable impact also aligns with modern SaaS expectations that PMM work connects to pipeline and product usage, not only content output.
This role is best suited to a senior PMM who prefers operating as an orchestrator across product, sales, and customer-facing teams, and who is comfortable turning technical capabilities into executive-ready stories. It will fit someone motivated by enterprise buyer complexity, multi-stakeholder alignment, and iterative message refinement informed by real customer feedback.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Assured is on a mission to modernize insurance. Claims processing (i.e. should we pay this claim?), while often overlooked, is the foundation of the entire industry. It’s currently highly manual, involving phone calls, faxes, and gut instinct, costing tens of billions of dollars a year. We can do better.
At Assured, we provide large insurers with the software solutions they need to win in a modern, technology-driven world. From self-service claim-filing software to backend fraud detection, we’re the engine that powers claims processing for some of the largest insurers in the world.
The challenges we face are deep and diverse, from creating digital experiences that provide comfort and clarity to claimants at their most stressed and vulnerable to orchestrating large-scale ML-driven decision-making on billions of dollars of claims payments, life at Assured is dynamic, collaborative, and rewarding.
We’re looking for a Principal Product Marketing Manager to help shape and tell the story of our enterprise products. You’ll sit at the heart of product, sales, and customer engagement—turning complex capabilities into clear, compelling narratives that drive growth and adoption.
This is a high-impact, cross-functional role for someone who loves operating at the intersection of strategy, storytelling, and execution. You’ll help define our go-to-market strategy, equip teams with what they need to win, and ensure every message connects with real customer value.
What You’ll Do
🚀 Own go-to-market strategy for our enterprise software products, from positioning to launch to lifecycle optimization.
🧭 Shape product narratives that differentiate us in the market and resonate with enterprise buyers.
🤝 Partner with sales, engagement, and product teams to ensure alignment from roadmap to revenue.
📚 Enable sales and customer-facing teams with training, content, and tools that drive conversions.
🔍 Translate insights into action, use customer feedback and market intelligence to refine strategy and messaging.
📈 Measure what matters, tracking the impact of programs on awareness, pipeline, and product adoption.
What You Bring
💼 Deep experience in product marketing within enterprise software or B2B SaaS.
🧠 Strategic mindset with a strong bias for hands-on execution.
✍️ Exceptional storytelling and communication skills, able to tailor messages for both technical and executive audiences.
⚡ Proven success collaborating across sales, product, and customer success to drive measurable outcomes.
📊 Data-informed approach to decision-making and optimization.
🌍 Bonus: Experience marketing complex enterprise or SaaS platforms in a high-growth environment.
Benefits:
🤑 Competitive Compensation: Competitive salary and equity packages for all employees
🏥 Healthcare Plan: Platinum medical, dental, and vision
🛡️ Free life insurance: Including long-term disability & short-term disability
🏄 Unlimited PTO: Uncapped vacation days & paid holidays
👶 Family Leave: Maternity & paternity
📈 401(k) Contribution: Assured contributes 3% of your income, even if you don't contribute
🏠 WFH Benefits: Lunch on us 2x/week, monthly phone stipend & other home office perks
👪 Health FSAs & HSAs: Pre-tax accounts for out-of-pocket medical expenses
🤝 Team events & Offsites: We're remote, but we regularly get together
**We have been made aware of individuals falsely posing as recruiters from Assured Insurance Technologies Inc. Please note that we only contact candidates from official @assured.claims email addresses and all interviews are conducted through verified company channels. If you are unsure whether a message is legitimate, please contact us directly at recruiting-ops@assured.claims before sharing any personal information**
Our Commitment:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, perform essential job functions, and receive other benefits and privileges of employment. Please contact us to request accommodation.
