Why This Job is Featured on The SaaS Jobs
Why this Role is Featured on The SaaS Jobs
This role sits at the intersection of product marketing and customer marketing inside an AI-first SaaS platform built for enterprise contact centers. In a category where buyers weigh reliability, security, and measurable operational outcomes, the ability to translate technical capability into credible solution narratives is a differentiator. The remit signals a company investing in positioning and proof, not just feature communication.
For a SaaS marketer, the combined scope is notable because it links go-to-market work directly to post-sale reality. Building vertical messaging, running launches, and operationalising customer advocacy creates a full-loop view of how SaaS products earn adoption and expansion. The work naturally develops durable skills in cross-functional alignment, enablement, and storytelling grounded in real usage, all of which transfer across B2B SaaS contexts.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
At Replicant, we believe AI should work for people, starting with customer service. That’s why we built a platform that helps contact centers resolve more requests, proactively identify issues, and improve agent performance with AI-powered conversation intelligence and AI agents that act like your best reps.
Our AI agents handle millions of calls every month for Fortune 500 companies and high-growth innovators. From processing payments to booking appointments and authenticating users, they help customers get what they need instantly, 24/7. Meanwhile, our real-time conversation insights help contact center leaders coach better and improve every interaction.
We’re leading the shift from legacy systems to AI-first service, powered by large language models (LLMs) and designed for enterprise scale, security, and empathy. If you’re excited by the potential of LLMs, voice AI, and building category-defining technology with a kind, ambitious team, you’ll love it here.
Replicant is looking for a Product & Customer Marketing Senior Manager to drive industry positioning, solution messaging, customer advocacy, and go-to-market storytelling. This role will combine strategic product marketing responsibilities with customer marketing initiatives to help strengthen pipeline generation, customer engagement, retention, and expansion. The role will work closely with Sales, Engagement Managers, Product Management, and Marketing to connect customer insights, use cases, and success stories to Replicant’s broader go-to-market strategy.
What You’ll Do
Industry and Solutions Marketing - Develop industry messaging, solution positioning, and use-case narratives aligned with Replicant’s platform and product strategy. Create vertical-focused content and sales materials that support pipeline generation, expansion opportunities, and strategic customer conversations.
Product Launches and GTM Execution - Lead cross-functional launch planning and execution, including enablement, GTM coordination, and post-launch optimization. Partner closely with Product, Sales, Engagement Managers, and Marketing to drive adoption across existing customers and successfully launch new solutions.
Customer Advocacy and Storytelling - Build and manage customer advocacy initiatives, including customer references, external case studies, internal “pocket stories,” and customer proof points that support Sales and Marketing efforts.
Customer Programs and Engagement - Plan and support customer-facing programs, events, and customer speaking opportunities designed to strengthen customer relationships, engagement, retention, and expansion.
GTM Customer Activation - Partner with Sales and Marketing to prepare customers for sales calls, events, and strategic conversations. Ensure customer stories and insights are effectively integrated into go-to-market initiatives.
Content and Cross-Functional Collaboration - Partner with Brand and Demand Generation to amplify customer and industry narratives across campaigns, launches, and GTM programs. Build content that supports awareness, credibility, pipeline generation, and customer engagement.
Technical and Solution Storytelling - Translate technical and product capabilities into clear customer narratives, industry messaging, and sales content that resonate with technical and business audiences. Partner with Product, Solutions, and GTM teams to communicate complex technology in a credible, customer-focused way.
What You'll Bring
Passion for customer storytelling, product marketing, and creating impactful go-to-market programs.
5+ years of experience in Product Marketing, Customer Marketing, or Solutions Marketing roles within SaaS, AI, or Contact Center technology.
Strong experience developing industry messaging, customer stories, and sales enablement content.
Proven ability to work cross-functionally with Sales, Engagement Manager, and Marketing teams.
Ability to translate complex technical concepts into customer narratives
Excellent verbal and written communication skills with a strong customer-facing presence.
Experience supporting customer advocacy programs, customer events, and reference management.
Strong organizational and project management skills with the ability to manage multiple priorities.
Data-driven mindset with the ability to identify opportunities that support retention, expansion, and pipeline growth.
Ability to thrive in a collaborative, fast-moving environment with strong ownership and accountability.
For all full-time employees, we offer:
🌴 In-person connection that counts: company-wide offsites and smaller team gatherings designed to make remote work feel personal
🖥️ Tech & learning stipend: Conferences, books, courses — interested? We’ll fund them
📍 Remote by design: We’re distributed — no guilt about life events, we trust you to manage your calendar
🏋️ Health & wellness: Flexible vacations, paid sabbatical after 5 years, comprehensive benefits, plus a stipend to support your physical and mental well-being
💸 Compensation that matches your impact: competitive salaries in the company you’re helping to build
📈 Equity with upside: We believe in shared ownership—You’ll own a real piece of a fast-growing AI company
Our Values
Replicant has three core values. It is critical that everyone who joins the team feels excited and moved by these values as every new team member makes an impact on our culture.
Blade Runners: We take ownership and pride to influence the outcomes of our goals. We are successful, and like a Blade Runner, use the tools at our disposal to reach our objectives. We value open and honest communication and proactively seek feedback along the way. We are a company driven to grow and achieve both individually and as a team.
Bread Makers: We are humble and strive toward an egalitarian culture. No task is too big or too small. We work together to achieve our goals and develop our company mission. We believe that the whole is greater than the sum of its parts in everything that we do.
Självdistans (Self-Distance): Självdistans is Swedish for self-distance. It's the ability to critically reflect on oneself and one's relations from an external perspective. With this in mind, we act with objectivity and always remember that we are not our work. There's no perfect science to growing a team or business, but we trust everyone at Replicant to point out our blind spots and humbly admit their own.
Replicant is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at talent@replicant.ai and we’ll work to meet your needs.
