Why This Job is Featured on The SaaS Jobs
This Principal Sales Engineering Enablement role stands out because it sits at the intersection of product evolution, field execution, and technical credibility, a common pressure point in enterprise SaaS. The remit is built around “activation” for Solution Engineers, using real operating signals from systems like Salesforce and Gong to decide what the field needs, then tying enablement to measurable outcomes rather than content volume. In a company known for a sophisticated data platform, enablement is treated as an operating system, not a training calendar.
For a SaaS career, the value is in learning how to scale technical go to market capability across regions, segments, and release cycles. The work naturally builds fluency in aligning Product, PMM, and Field around adoption, and in creating feedback loops that improve both messaging and product readiness. The emphasis on validating AI generated content also reflects a modern enablement function where quality control and governance matter.
This role fits a senior operator who prefers influence over direct authority and is comfortable translating between technical and commercial stakeholders. It will suit someone who enjoys diagnosing ambiguous problems with data, building practical assets, and iterating based on observed behavior in the field.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done.
Snowflake is seeking an Enablement Business Partner to serve as the Chief Activation Officer for our Solution Engineering team. Embedded within key leadership teams, you will accelerate field capability tied to business outcomes, owning the full spectrum of how SEs learn, from structured programs to in-the-moment performance support. You translate business problems into capability solutions, designing systems that make the field more capable when and where it matters most.
IN THIS ROLE YOU WILL GET TO:
Act as the strategic enablement partner for SE leadership, diagnosing skill gaps tied to business outcomes, prescribing targeted interventions, and measuring whether capability actually changed
Curate and quality-gate enablement content: validate AI outputs for accuracy and audience fit, maintain a source of truth for your domains (theater and product), and feed evidence-based quality signals back to PM and PMM
Diagnose field needs through signals (Gong, Salesforce, theater-level data analysis, leadership conversations, steer co themes, PM roadmap changes, etc), then classify and prioritize gaps with data
Design activation experiences, picking the right modality (hands-on or self-serve lab, AI skill, peer learning, coaching nudge), and measuring behavior change, not just completion. This requires technical building skills.
Act as the connector and translator between Product, Field, Leadership, and the Learner; managing intake, building targeted technical content, measuring whether the field activated on the learning, and aligning to release cadence.
Establish yourself with SE leadership as a key member of their extended leadership team
Scale local enablement to org-wide capability, capturing what's working and packaging it for the rest of the field
Collaborate with the Global SE Onboarding team to shape and continuously refine the everboarding program based on the segment's needs
REQUIRED SKILLS:
Bachelor’s degree
Exceptional business, technical, and sales acumen
Should have deep technical expertise in skills database OLAP/OLTP, SQL, and/or Python
Snowflake experience, SnowPro Core, and/or SnowPro Advanced is a plus
Data science or Spark experience is a plus
Experienced in designing, building, and delivering enablement programs
Ability to lead through influence
Ability to establish sponsorship and secure support from a diverse group of internal stakeholders and cross-functional partners to successfully deliver programs
Ability to manage competing priorities across multiple projects, while meeting deadlines and producing quality deliverables
Highly organized with excellent communication skills (including presentation skills)
Experience working in a fast-changing environment that requires strategic thinking, resourcefulness, agility, results-oriented decision-making, and commitment to excellence
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
