Why This Job is Featured on The SaaS Jobs
This Account Executive position sits at an intersection that matters in SaaS: revenue generation tied to a regulated, relationship-led buyer environment. The work is field-based in Salt Lake City and centers on building referral pathways with hospitals and skilled nursing facilities, a motion that often complements product-led acquisition by creating durable, account-level demand in vertical SaaS and marketplace-style platforms.
For a SaaS career, the role builds strengths that translate across go-to-market teams: territory planning, pipeline inspection through CRM reporting, and disciplined quota management. It also exposes an operator to experimentation in sales process, with mention of piloting initiatives such as account scoring and CRM changes, which is a common way SaaS organizations refine repeatability as they scale.
This role fits professionals who prefer autonomy in the field and who gain energy from long-cycle relationship development rather than purely inbound selling. It will suit someone comfortable balancing consultative conversations with operational rigor, and who wants their sales craft to include both account strategy and hands-on prospecting within a defined local territory.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Exciting opportunity to join the A Place for Mom team as an outside sales
Healthcare Account Executive. You will be the face of A Place for Mom with the hospitals and skilled nursing facilities in your territory and the families being discharged from the facilities as we grow the business. You are responsible for driving lead generation and move-ins to communities from your book of accounts. You are hungry, excited to build relationships with healthcare professionals, and persistent in finding the most effective approaches to grow each account in order to help more families find the care they need.
What You Will Do
- Work in a fast-paced, growing industry to help families and professional referral sources with seniors urgently needing to be discharged into a community meeting their needs or with a home care agency as they transition out of a hospital or skilled nursing facility
- Deliver on your target quota of families selecting a senior care option each month by generating daily qualified patient referrals from your assigned market plan accounts
- Currently maintains a portfolio of clients (social worker, case managers, and discharger planners) specifically in hospitals and skilled nursing centers within this open territory
- Develop, own, and grow your book of accounts to increase referral volume in your territory
- Cultivate new contacts within each account through networking, cold calls, and service presentations, following up with each referral source on discharge outcomes to reinforce the value A Place for Mom delivers
- Educate families on their care options and how they will work with you and a Healthcare Senior Living Advisor to find the right senior living option as they are discharged
- Work with your partner Healthcare Senior Living Advisors to deliver on your target quota of families in moving into a community or hiring in home care
- Leverage and analyze reports in our CRM and internal structure to develop and manage your pipeline
- Pilot new initiatives, tests, and processes (e.g., account scoring, CRM changes) in your territory and provide feedback to improve the tools and resources at your disposal
Qualifications
- Bachelor’s degree preferred
- 3-5 years of outside sales experience as an individual contributor with exceptional prospecting and lead generation abilities
- Knowledge of the Senior Living Industry
- Hospital/skilled nursing facility sales experience
- Proven track record of exceeding sales quotas and collaborating with other teams to do so
- Must be relationship driven with a strategic mindset
- Successfully demonstrated experience in presenting to target customers and overcoming objections
- Thrives in a fast-paced, change infused, independent environment with a willingness to roll up your sleeves, test new processes, and get the job done
- Hungry to learn and improve with a strong competitive approach
- Expected to travel daily into the accounts in your territory during the 5-day business week (locally)
- Strong communication skills with both internal and external stakeholders at all levels
- Effective time management skills
- Technologically focused and proficient in Microsoft Office, Google Sheets and a CRM (Salesforce preferred)
Schedule
- You will be in the field daily, working with your Regional Director to build your account plan each week to build, nurture, and grow your accounts to deliver on your monthly targets
- Your time in the field will include scheduled presentations at accounts, calls, and impromptu drop-ins to meet with case managers, discharge planners, doctors, and the patients being discharged
Compensation
- Base Salary: $80,000
- On Target Earnings: $115,000+ (Uncapped)
- Benefits:
- 401(k) plus match
- Dental insurance
- Health insurance
- Vision Insurance
- Paid Time Off
About A Place For Mom
A Place for Mom is the leading platform guiding families through every stage of the aging journey. Together, we simplify the senior care search with free, personalized support — connecting caregivers and their loved ones to vetted providers from our network of 15,000+ senior living communities and home care agencies.
Since 2000, our teams have helped millions of families find care that fits their needs. Behind every referral and resource is a shared goal: to help families focus on what matters most — their love for each other.
We’re proud to be a mission-driven company where every role contributes to improving lives. Caring isn’t just a core value — it’s who we are. Whether you’re supporting families directly or driving innovation behind the scenes, your work at A Place for Mom makes a real difference.
Our Employees Live The Company Values Every Day
- Mission Over Me: We find purpose in helping caregivers and their senior loved ones while approaching our work with empathy.
- Do Hard Things: We are energized by solving challenging problems and see it as an opportunity to grow.
- Drive Outcomes as a Team: We each own the outcome but can only achieve it as a team.
- Win The Right Way: We see organizational integrity as the foundation for how we operate.
- Embrace Change: We innovate and constantly evolve.
Additional Information
A Place for Mom has recently become aware of the fraudulent use of our name on job postings and via recruiting emails that are illegitimate and not in any way associated with us. APFM will never ask you to provide sensitive personal information as part of the recruiting process, such as your social security number; send you any unsolicited job offers or employment contracts; require any fees, payments, or access to financial accounts; and/or extend an offer without conducting an interview.
If you suspect you are being scammed or have been scammed online, you may report the crime to the Federal Bureau of Investigation and obtain more information regarding online scams at the Federal Trade Commission.
All your information will be kept confidential according to EEO guidelines.
A Place for Mom
uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit
www.dhs.gov/E-Verify.
