Why This Job is Featured on The SaaS Jobs
Partner marketing sits at the center of many B2B SaaS growth motions, particularly where distribution is built through integrations, marketplaces, and channel relationships. This Team Lead role stands out because it treats partners as a primary go to market lever, with responsibility spanning prioritisation, joint program design, and measurable pipeline impact rather than one off co marketing.
For a SaaS marketer, the long term value is in learning how partner led growth is operationalised at scale. The remit covers the full loop from strategy to execution to performance narrative, which builds fluency in attribution, lifecycle thinking, and cross functional alignment with sales and partner teams. Leading a function also develops the management and operating cadence skills that become increasingly important in later stage SaaS organisations.
This role is best suited to someone who enjoys balancing planning with hands on delivery, and who is comfortable being accountable for targets while coordinating across multiple stakeholders. It will fit a practitioner ready to move from running programs to shaping how partner marketing is structured, measured, and improved over time within a B2B SaaS environment.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Are you ready to take your partner marketing skills to the next level? Join our dynamic Checkr’s Marketing team to lead our partner marketing function, strategy and execution. Your role will drive revenue growth via joint marketing efforts with existing and new partners in our ecosystem.
This role will require working closely with partner, marketing, and sales teams to implement campaign plans with strategic partners. The ideal candidate has solid experience in partner marketing programs, people management and an intuitive understanding of demand generation and product marketing fundamentals.
If you’re a strategic thinker, a hands-on executor, and a collaborator at heart, we want to hear from you. Join us and be part of an exciting journey to build a data platform that powers safe and fair decisions.
What you’ll do
- Strategy: Own the partner marketing strategy, defining partner prioritization, resource allocation, and joint programs aligned with company goals
- Leadership: Manage and develop a team of partner marketers, setting clear objectives, ownership and accountability to drive partner pipeline and revenue
- Execution: Partner with the team to improve campaign performance (e.g., email, webinars, events, in-product activations, paid social, etc.) and identify the budget and resources required
- Ownership: Be accountable for your team’s targets and proactively communicate ways to optimize program performance
- Innovation: Identify and pilot new initiatives, including AI, into how your team plans and runs partner marketing programs, and champion adoption within the team
- Stakeholders: Serve as a trusted partner to internal stakeholders and external partners to integrate partners into the Go-To-Market strategy and campaigns
- Reporting: Translate program performance into clear narratives and recommendations for leadership, using data to make the case for what to double down on or change
What you bring
- 8+ years of experience in partner marketing in the B2B SaaS space, with prior people manager experience
- Proven track record of developing a partner marketing function, executing successful partner marketing programs and building win-win relationships with partners
- Strong organizational and strategic thinking skills, the ability to work independently, and the capacity to effectively manage multiple projects
- Courage to take the initiative, pilot and evaluate new program types
- Deep understanding of the customer journey through and with a partners
- Experience in leveraging AI to optimize partner programs and strategy
- Cross-functional leadership and experience driving alignment across different teams
- Hands-on experience with GTM & digital marketing tools
- An A-player mindset with a strong bias for action: you raise the bar, move with urgency, stay resilient through ambiguity, and take ownership to deliver meaningful outcomes.
