PagerDuty is seeking an EMEA Regional Marketing Specialist to join our diverse, customer-focused team! As EMEA Regional Marketing Specialist, you will report to the EMEA Regional Leader and partner closely with Sales, SDR/BDR, Alliances, and Global Marketing teams.
You will execute regional programs and events, localize campaigns, and help drive measurable pipeline and revenue impact across priority EMEA markets, with a primary base in Lisbon. This is an exciting opportunity to sharpen your field marketing craft in a global, high-growth environment with clear visibility to business outcomes. The ideal candidate is hands-on, organized, data-driven, and energized by partnering with Sales to turn campaigns into pipeline.
Key Responsibilities
- Execute and localize integrated EMEA campaigns (digital, ABM, partner, customer marketing) to drive sourced and influenced pipeline; track and report performance weekly.
- Partner closely with Sales and SDRs to align on market priorities, target accounts, and plays; support territory planning, follow-up cadences, and enablement.
- Plan and run regional events and programs end-to-end (third-party conferences, field events, executive roundtables, workshops), including logistics, vendor management, staffing, and post-event follow-up.
- Collaborate across a global matrix with US and EMEA teams in Product Marketing, Demand Gen, Content, and Ops to ensure message consistency, asset localization, and flawless execution.
- Manage campaign calendars, budgets, POs, and vendor relationships with strong attention to ROI and compliance.
- Maintain marketing operations excellence in tools (e.g., Marketo, Salesforce), ensuring accurate segmentation, list management, campaign setup, and attribution.
- Support partner co-marketing initiatives with cloud, technology, and channel partners to expand reach in priority EMEA markets.
Basic Qualifications
- 3+ years of B2B marketing experience, including 1–2+ years in field/regional marketing or events within EMEA, or equivalent degree or experience.
- Demonstrated experience executing campaigns and events that contribute to pipeline with clear attribution and reporting.
- Proficiency with marketing automation and CRM (e.g., Marketo and Salesforce) including campaign setup, tracking, and basic reporting.
- Strong project management skills with the ability to juggle multiple programs, stakeholders, and deadlines across time zones.
- Business-level English; additional European language(s) a plus.
Preferred Qualifications
- French or German fluency ideal.
- Experience partnering with Sales/SDRs on ABM or target account programs in EMEA.
- Familiarity with localization and adapting global content for regional audiences.
- Hands-on experience with virtual and in-person event production and vendor management.
- Comfort working in a multinational, global matrix and collaborating with teams in the US and across EMEA.
- Willingness to travel up to 25-30% within EMEA for events, customer programs, and to US for internal offsites.
If you’re excited to execute high-impact regional programs, align tightly with Sales, and see your work turn into pipeline, we’d love to hear from you.
