Why This Job is Featured on The SaaS Jobs
This Senior Product Marketing Manager role sits at a core SaaS inflection point where platform companies expand beyond a single product into an ecosystem of apps and developer-facing capabilities. The remit spans go-to-market for application development on Snowflake, which signals a mature, category-defining SaaS environment where packaging, positioning, and adoption programs must translate complex technical primitives into clear market narratives.
For a SaaS career, the value is in building durable platform marketing muscles: shaping messaging for multi-product portfolios, partnering tightly with Product and Sales, and using market and competitive intelligence to influence roadmap and launch strategy. Work that connects developer experience, enablement, and campaign accountability is broadly transferable across cloud platforms, infrastructure SaaS, and B2B developer tooling, where success depends on both technical fluency and commercial clarity.
This role tends to fit product marketers who enjoy cross-functional orchestration and can operate as a connective layer between product teams, revenue teams, and external builders. It also suits professionals who prefer owning end-to-end go-to-market strategy rather than focusing narrowly on content production, and who are comfortable making decisions with a mix of qualitative customer insight and performance data.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.
Build the future of the AI Data Cloud. Join the Snowflake team.
Snowflake is growing fast and we’re scaling our team to help enable and accelerate our growth. We’re passionate about our people, our customers, our values and our culture! We’re also looking for people with a growth mindset and the pragmatic insight to solve for today while building for the future. And as a Snowflake employee, you will be accountable for supporting and enabling diversity and belonging.
Do you want to be part of the team that is shaking up the data and AI world? Snowflake product marketers conceive and execute the go-to-market for the most strategic areas of the business. We’re looking for a highly talented, driven, and self-motivated technical marketing professional who can lead product marketing for data and AI apps built on Snowflake. This is a high-impact role that will own critical capabilities for end-to-end app development on Snowflake including Snowflake Native Apps Framework, Streamlit and Snowpark Container Services. This PMM will work across our Snowflake sales, product, and marketing teams to develop go-to-market plans and solutions that position Snowflake as the differentiated platform to build internal and customer facing apps.
This is a hybrid role requiring 3 days per week in Snowflake’s Menlo Park, CA; Dublin, CA or Bellevue, WA offices.
WHAT YOU'LL DO:
Build and execute a go-to-market strategy and innovative programs that position Snowflake as a leader in application development
Create crisp and compelling messaging, content assets, sales enablement, and more to be used by Snowflake marketing and sales teams, as well as partner teams
Collaborate cross-functionally with demand generation, content marketing, sales, product management, and other teams to build alignment around go-to-market plans for industries
Partner with the Developer Relations team to help drive hands-on usage
Execute and be accountable for the success of go-to-market campaigns
Communicate customer requirements and provide input to product management on product enhancements and future product direction
Develop market/competitive intelligence, acting as our thought leader and expert
OUR IDEAL CANDIDATE WILL HAVE:
6+ years of proven product marketing experience ideally related to application development, developer tooling and/or data management/analytics
Cross-functional team management and organizational skills, influence without authority, including senior management
Excellent communication skills, and can engage internal leaders/teams across functions and external stakeholders
Strong written communication skills and ability to synthesize complex information into clear and concise presentations and plans
Demonstrated track record of building and executing successful go-to-market programs and campaigns
Analytical mindset, interpreting and summarizing data with actionable insights
Technical- and business-benefit understanding of prevailing and emerging data technologies, on-premises and in the cloud.
BS/BA, MBA preferred
Willingness to travel up to 25% of time
Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
