Why This Job is Featured on The SaaS Jobs
Field marketing remains a core lever in enterprise SaaS, where pipeline creation often depends on coordinated regional activity across events, partners, and digital touches. This coordinator role sits at the intersection of field execution and revenue alignment, supporting EMEA programs that connect product awareness to sales conversations. The London office base also signals a role anchored in on the ground market activity rather than purely central marketing operations.
For a SaaS career, the value is in learning how demand generation is operationalised across channels, timeframes, and stakeholders. Exposure to tools commonly used in SaaS marketing stacks, alongside campaign goal setting and lead flow measurement, builds a practical foundation that can translate into broader demand gen, regional marketing, or marketing operations paths. Working closely with sales on pre and post event communication also develops an understanding of how marketing contribution is evaluated in a pipeline driven model.
This position suits someone who prefers structured coordination work, enjoys managing logistics and vendors, and takes satisfaction in reliable execution. It will appeal to professionals early in their SaaS marketing trajectory who want variety across events and digital programs, and who are comfortable collaborating across marketing and sales teams while balancing multiple concurrent deliverables.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.
Snowflake is looking for a Field Marketing Coordinator, based in our London office. As a Field Marketing Coordinator, you are responsible for supporting the regional Field Marketing Manager with managing and executing a variety of marketing activities such as field-based demand generation programs and campaigns to build awareness, drive and nurture leads, and accelerate opportunities to close. This position will collaborate closely with Snowflake’s EMEA teams, specifically with marketing, strategic events, demand generations and the regional sales.
The ideal candidate is a self-motivated team player who is extremely organized and eager to learn.
The candidate should be able to handle and adapt to a fast paced environment that is frequently changing. The candidate will have to undertake numerous projects simultaneously which they should be able to balance.
RESPONSIBILITIES :
Support the regional Field Marketing Manager with executing Marketing activities for the region including 3rd party industry conferences, Snowflake-driven physical event series, digital campaigns, regional hospitality, online activities and direct mailings
Maintain the Snowflake online calendar of events
Drive logistics and execution of all planned events and digital campaigns; work with outside vendors, oversee fulfilment/inventory levels
Coordinating with third party providers such as local couriers, printing house and marketing admin tasks
Maintain direct alignment with sales team in terms of all pre and post event communication, marketing-driven campaigns, and event promotion strategy
Plan and execute campaigns within budget
Set goals and define metrics for each campaign including targeted lead flow
Manage internal communication between sales and marketing
Support strategic industry events through logistics planning
Represent Snowflake to counterparts at partners, vendors, and outside vendors
REQUIREMENTS :
Strong written and verbal skills in English
2+ years of experience in events, trade shows and/or field marketing
Experience in Salesforce, Marketo, Excel, Wordpress is an advantage
High proficiency with office productivity applications (e.g. Microsoft Office, Google Apps)
Bachelor’s Degree in Marketing, Communications, or similar field
Excellent verbal and written communication skills
Ability to travel (frequently) as needed to support in field events
Strong project management, time management, and execution skills
Embodies strong organizational skills
Ability to maintain an optimistic, approachable, and hands-on mentality
Demonstrates creative spark as expressed in ideas for messaging, creative design, etc.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com