Product Marketing Director – GSI and Strategic Partnerships
Location: Remote, USA
Employment Type: Full-Time
Compensation: $158,500.00 - $198,250.00 (Range applies to US candidates only) + Benefits/Variable Comp/Equity - Range may vary based on experience.
Benefits Offered: Vision, Medical, Life, Dental, 401K
Summary
OneStream is hiring a Director of Product Marketing to own and scale the company’s strategic partnerships, including Microsoft and Global Systems Integrators (GSIs). This leader will architect and operationalize end‑to‑end Go‑To‑Market motions that drive measurable pipeline, revenue, and market impact. Serving as the GTM quarterback for the Microsoft and GSI ecosystem, this role will design co‑sell plays, enable field teams, shape joint value propositions, and activate partner‑led growth strategies across industries and regions.
Reporting to the Senior Director of Product Marketing, this role sits at the intersection of Product Management, Alliances, Sales, and Marketing. The Director will build repeatable partnership GTM programs, influence executive stakeholders internally and externally, and elevate OneStream’s presence across the partner ecosystem. This is a high‑impact role for a strategic operator who thrives on building scalable growth engines and shaping how partnerships drive enterprise revenue.
Primary Duties and Responsibilities
- Own the global Go-To-Market strategy for OneStream’s Microsoft and Global Systems Integrator (GSI) partnerships, designing scalable co-sell motions that drive measurable pipeline growth, revenue impact, and market expansion.
- Serve as the GTM quarterback for strategic alliances, aligning Sales, Alliances, Product Management, and Marketing around integrated partner plays and execution models.
- Architect repeatable partnership programs, including joint value propositions, vertical solution plays, account-based co-sell motions, and field enablement frameworks.
- Partner closely with Microsoft field teams and alliance leadership to activate co-selling motions across priority accounts, industries, and regions.
- Build and maintain the partnership GTM operating model, including playbooks, governance cadence, KPI frameworks, and quarterly business reviews.
- Develop and execute integrated partner marketing programs, including field events, webinars, ABM campaigns, and executive roundtables to drive engagement and pipeline.
- Lead partner enablement strategy, including sales playbooks, certification paths, training programs, and solution toolkits to scale partner effectiveness.
- Own joint messaging and positioning for Microsoft and GSI solutions, ensuring consistency across sales, marketing, and partner channels.
- Collaborate with Product Management to influence roadmap priorities based on partner feedback, market insights, and field learnings.
- Define and track success metrics, including partner-sourced pipeline, win rates, ACV expansion, and campaign ROI, and regularly report performance to executive leadership.
- Act as an executive spokesperson for OneStream in partner forums, industry events, analyst briefings, and customer engagements.
- Build and lead a partnership-focused product marketing team and agency ecosystem over time to scale impact globally.
- Manage complex and ambiguous communications across key business stakeholders within product management, presales domain, and customer adoption marketing to advance the Customer Advisory Board (CAB) and influence executive and domain-centric user groups.
Required Education and Experience
- Bachelor’s degree in Business, Finance, or equivalent.
- 8+ years of relevant Product Marketing experience in Corporate Performance Management (CPM), Sales, Pre-Sales or Consulting with a solid understanding of finance processes and the target personas.
- Experience enabling enterprise sales cycles.
- Experience in high‑growth B2B cloud environments.
Preferred Education and Experience
- 10+ years of GSI or strategic partner marketing experience is highly desirable.
- Excellent communication skills, including writing, content development and presentation.
- Strong understanding and track record of enabling the entire sales cycle: sales enablement, selling to customers/partners, and conversations with business executives and technical decision-makers.
- Experience in high-growth B2B Cloud businesses.
- Experience managing external resources and collaborating with other functions in the company.
- Experience building and leading teams or agencies (even if not immediately).
- Prior experience owning global GTM operating models.
- MBA or advanced degree.
Knowledge, Skills, and Abilities
- High energy, creativity and can-do attitude – a strong leader.
- Agility, ability to manage multiple priorities and bias-for-action with exemplary results.
- Ability to work globally cross-functionally across an organization with minimum supervision.
- Strong multi-tasking and time management skills.
- Proactive & Positive.
- Excellent interpersonal skills.
- Highly self-motivated and directed.
- Keen attention to detail.
- Exceptional customer service orientation.
Travel
- Ability and willingness to travel 20-25% of the time
Who We Are
OneStream is how today’s Finance teams can go beyond just reporting on the past and Take Finance Further™ by steering the business to the future. It’s the only enterprise finance platform that unifies financial and operational data, embeds AI for better decisions and productivity, and empowers the CFO to become a critical driver of business strategy and execution. Our vision is to be the operating system for modern finance, digitizing core financial functions and empowering the CFO to become a critical driver of business strategy. To learn more visit www.onestream.com.
Why Join The OneStream Team
- Transparency around corporate structure, salary, and benefits
- Core value of customer success
- Variety of project work (not industry-specific)
- Strong culture and camaraderie
- Multiple training opportunities
Benefits at OneStream
OneStream employees are passionate, hardworking individuals who go above and beyond to keep our customers happy and follow through on our mission statement. They consistently deliver the best and in turn, we make every effort to keep them cared for and happy. A sample of the benefits we provide are:
- Excellent Medical Plan
- Dental & Vision Insurance
- Life Insurance
- Short & Long Term Disability
- Vacation Time
- Paid Holidays
- Professional Development
- Retirement Plan
All candidates must be legally authorized to work for any company in the country where this position is located without sponsorship.
OneStream is an Equal Opportunity Employer.
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