Why This Job is Featured on The SaaS Jobs
This Senior SDR role sits at a mature SaaS vendor operating in the customer experience and contact center category, where platform complexity and enterprise buying committees are the norm. The remit signals a move beyond volume prospecting into account intelligence, intent signals, and multi-stakeholder outreach, which are increasingly central to how modern SaaS revenue teams create pipeline in crowded markets.
For someone building a long-term SaaS sales career, the role offers durable exposure to the mechanics that translate across companies: tight AE partnership, disciplined qualification, and strong CRM hygiene in Salesforce-based stacks. The emphasis on refining approaches through performance analysis also aligns with how SaaS teams iterate on messaging and segmentation, creating experience that remains relevant whether progressing into closing roles, account strategy, or revenue operations.
This position best fits an established SDR who prefers autonomy and can operate as a peer to AEs rather than a handoff function. It will suit professionals who enjoy structured prospecting, thoughtful personalization, and working with sales technology and data to prioritize accounts. It also signals a path for those who want to influence process and mentor others without moving immediately into management.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.
We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.
Job Title
Senior Business Development Representative (Senior BDR)
About the Role
The Senior Business Development Representative (Senior BDR) plays a highly impactful role in driving high-quality pipeline generation through outbound-led prospecting efforts. Operating with a high degree of autonomy, the Senior BDR partners closely with Account Executives (AEs) to strategically plan account engagement, identify complex opportunities, and influence pipeline creation across priority accounts.
This role is designed for experienced BDRs who consistently perform at a high level and are capable of operating as a trusted partner to sales. While limited inbound engagement may be required, the Senior BDR role is fundamentally outbound-driven and requires strong business acumen, strategic thinking, and leadership by example.
Key Responsibilities
Strategic Outbound Prospecting
Lead sophisticated outbound prospecting initiatives using intent data, account intelligence, and market insights
Design and execute highly personalized, multi-threaded outreach strategies across multiple stakeholders
Independently prioritize target accounts and buying centers based on business impact
Account Strategy & AE Partnership
Act as a strategic partner to AEs in account planning, territory execution, and opportunity development
Identify whitespace opportunities and expansion potential within customer and prospect accounts
Contribute meaningfully to deal strategy by sharing insights gathered through prospect engagement
Inbound Engagement (Limited & Strategic)
CRM, Data Quality & Process Excellence
Maintain exceptional data hygiene and accuracy within Salesforce and related sales systems
Expand and refine account intelligence by mapping decision-makers, influencers, and buying committees
Serve as a role model for CRM best practices within the BDR organization
Social Selling & Market Presence
Leadership & Continuous Improvement
Analyze performance trends and proactively optimize prospecting approaches
Share best practices, mentor junior BDRs, and contribute to the evolution of team processes
Stay ahead of industry trends, competitive dynamics, and emerging sales technologies
Required Qualifications
Experience: 5+ years of experience in business development, sales, or a related B2B role within the IT / technology industry
Proven Performance: Consistent track record of exceeding pipeline and opportunity creation targets
Communication Skills: Exceptional written, verbal, and interpersonal communication skills
Strategic Thinking: Strong ability to connect customer business challenges with commercial opportunities
Autonomy & Ownership: Demonstrated ability to operate independently and drive outcomes with minimal supervision
Technical Acumen: Advanced proficiency with Salesforce, Salesloft, LinkedIn Sales Navigator, and similar sales technologies
Collaboration: Experience working as a trusted partner within cross-functional and distributed teams
Preferred Qualifications
Experience using advanced intent and prospecting platforms such as 6Sense
Deep familiarity with qualification frameworks such as MEDDPIC, BANT, or similar
Experience mentoring or informally leading other BDRs
Willingness to travel occasionally to support strategic events or field activities
What Success Looks Like
Consistently exceeds quarterly pipeline and opportunity creation targets
Operates as a strategic extension of the Account Executive, materially influencing deal success
Builds strong, executive-level relationships within target accounts
Elevates overall team performance through knowledge sharing and leadership
Demonstrates readiness for progression into closing or expanded sales roles
職種名
シニア・ビジネス・ディベロップメント・レプレゼンタティブ（Senior Business Development Representative / Senior BDR）
ポジション概要
シニア・ビジネス・ディベロップメント・レプレゼンタティブ（Senior BDR）は、アウトバウンドを主軸としたプロスペクティング活動を通じて、高品質なパイプライン創出に大きな影響を与える役割です。
高い自律性を持って業務を遂行し、アカウントエグゼクティブ（AE）と対等なパートナーとして連携しながら、戦略的なアカウントプランニングおよび商談機会の創出をリードします。
本ポジションは、継続的に高い成果を上げてきた経験豊富なBDRを対象とし、強いビジネス理解力、戦略的思考力、そして周囲に良い影響を与えるリーダーシップが求められます。インバウンド対応は限定的であり、アウトバウンド主導の活動が前提となります。
主な業務内容
戦略的アウトバウンド・プロスペクティング
インテントデータ、アカウントインテリジェンス、市場情報を活用した高度なアウトバウンド活動の主導
複数ステークホルダーを想定した、マルチスレッドかつ高度にパーソナライズされたアプローチの設計・実行
ビジネスインパクトを軸にしたターゲットアカウントおよび優先順位の判断
AEとのアカウント戦略連携
AEと連携し、アカウントプランニングおよびテリトリー戦略を推進
顧客・見込み顧客アカウントにおける新規および拡張機会の特定
プロスペクティングを通じて得たインサイトを、商談戦略へ積極的に反映
インバウンド対応（限定的・戦略的）
戦略的価値の高いインバウンド問い合わせへの対応
高品質なディスカバリーを通じた、迅速な商談創出
CRM／データ品質およびプロセス高度化
Salesforceおよび関連システムにおける高水準なデータ管理の徹底
意思決定者・影響者・購買関与者を含むアカウントマッピングの推進
BDRチームにおけるCRMベストプラクティスのロールモデルとしての役割
ソーシャルセリングおよび市場でのプレゼンス強化
リーダーシップおよび継続的改善
必須要件
経験：IT／テクノロジー業界におけるB2Bビジネス・ディベロップメントまたは営業経験5年以上
実績：パイプライン創出・商談創出において継続的に高い成果を上げた実績
コミュニケーション能力：高い文章力・口頭表現力・対人スキル
戦略思考：顧客の経営・業務課題を商談機会へと結びつける能力
自律性・オーナーシップ：最小限の指示で成果を創出できる行動力
テクノロジー理解：Salesforce、Salesloft、LinkedIn Sales Navigator等の高度な活用スキル
協働力：部門横断・分散型チームにおいて信頼されるパートナーとして機能した経験
歓迎要件
6Sense等の高度なインテントデータ／プロスペクティングツールの利用経験
MEDDPIC、BANTなどのクオリフィケーションフレームワークへの深い理解
BDRの育成・メンタリング経験
戦略的イベントやフィールド活動への出張対応が可能な方
成功の定義
四半期ごとのパイプライン／商談創出目標を継続的に上回る成果
AEの戦略的パートナーとして、案件成功に実質的な影響を与えている
エグゼクティブレベルとの信頼関係を構築している
チーム全体の成果向上に貢献している
将来的にクロージングロールや拡張されたセールス職への準備が整っている
Please note that Genesys will not accept resumes from agencies at this time.
To be eligible to apply for this role you must be legally permitted to work in Japan.
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About Genesys:
Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. With agentic AI at its core, Genesys Cloud™ is the AI-Powered Experience Orchestration platform that connects people, systems, data and AI across the enterprise. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.com.
Reasonable Accommodations:
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Genesys is an equal opportunity employer committed to fairness in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.
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