Why This Job is Featured on The SaaS Jobs
Large-scale user conferences have become a core lever in SaaS go-to-market, functioning as product theatre, customer retention, partner ecosystem building, and pipeline creation in one motion. This role sits at that intersection, shaping how a flagship event is positioned and measured for a cybersecurity SaaS platform with broad, cross-industry reach and an increasingly AI-influenced narrative.
For SaaS operators, the standout career signal is the emphasis on instrumentation: defining KPIs, measuring ROI, and translating performance data into program design. That type of operating cadence mirrors how SaaS teams run growth loops—hypothesis, execution, measurement, iteration—and it builds fluency in stakeholder alignment across marketing, product, and GTM. Experience here tends to travel well to other SaaS roles that depend on cross-functional planning and measurable outcomes, from lifecycle marketing to revenue operations.
This position will suit professionals who prefer combining strategic framing with hands-on delivery, and who are comfortable making decisions from imperfect data while building better measurement over time. It is also a strong match for event leaders who want their work evaluated as a business system—not just a calendar of activations—and who enjoy partnering closely with executive stakeholders.
The section above is editorial commentary from The SaaS Jobs, provided to help SaaS professionals understand the role in a broader industry context.
Job Description
As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We’re also a mission-driven company. We cultivate a culture that gives every CrowdStriker both the flexibility and autonomy to own their careers. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you.
About the Role:
We are seeking a Senior Global Event Strategy Manager to help architect the next era of Fal.Con. In this role, you’ll shape how Fal.Con shows up, scales, and sets the benchmark for a modern event experience in the tech industry in the age of AI. The ideal candidate brings a strong strategic vision, deep analytical rigor, and penchant for hands-on execution. You will craft event strategies grounded in data, develop and optimize new programs, establish KPIs, and measure ROI to ensure Fal.Con delivers meaningful business impact. And you’ll partner across teams to ensure every aspect of the event, from content and activations to ecosystem engagement, aligns with CrowdStrike’s goals and elevates our connection to customers and partners.
What You’ll Do:
Develop and execute strategies that expand Fal.Con’s global impact, influence, and commercial performance.
Define and track success metrics, KPIs, and ROI across programs and activations.
Partner across marketing, GTM, product, and executive stakeholders to ensure Fal.Con ladders directly to CrowdStrike’s strategic priorities.
Identify new vectors for growth, innovation, and attendee engagement.
Apply data-driven insights and AI-based technologies to enhance attendee satisfaction and optimize outcomes.
Lead planning and delivery of strategic initiatives across global events.
Stay ahead of trends in experiential marketing, live events, and customer engagement.
Who You Are:
You’re a strategic, creative, and data-savvy experienced events professional with a passion for delivering exceptional live experiences.
You thrive in a fast-paced environment, balancing big-picture thinking and insatiable curiosity with flawless execution and strong cross-functional collaboration.
You know how to translate analytics into action, build consensus, and drive programs that connect with audiences who expect the very best.
What You'll Need:
12+ years of experience in event strategy or experiential marketing, preferably in high-tech or B2B environments.
Proven ability to ask the right questions to collect the right data, and spot trends and opportunities. Translate data and insights into actionable strategies.
Experience leveraging AI in novel ways to drive significant process improvements and business outcomes
Strong cross-functional collaboration and stakeholder management skills.
Experience developing large-scale, in-person experiences that drive measurable business impact.
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Benefits of Working at CrowdStrike:
Remote-friendly and flexible work culture
Market leader in compensation and equity awards
Comprehensive physical and mental wellness programs
Competitive vacation and holidays for recharge
Paid parental and adoption leaves
Professional development opportunities for all employees regardless of level or role
Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections
Vibrant office culture with world class amenities
Great Place to Work Certified™ across the globe
CrowdStrike is proud to be an equal opportunity employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. We support veterans and individuals with disabilities through our affirmative action program.
CrowdStrike is committed to providing equal employment opportunity for all employees and applicants for employment. The Company does not discriminate in employment opportunities or practices on the basis of race, color, creed, ethnicity, religion, sex (including pregnancy or pregnancy-related medical conditions), sexual orientation, gender identity, marital or family status, veteran status, age, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, medical condition, genetic information, membership or activity in a local human rights commission, status with regard to public assistance, or any other characteristic protected by law. We base all employment decisions--including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, lay-offs, return from lay-off, terminations and social/recreational programs--on valid job requirements.
If you need assistance accessing or reviewing the information on this website or need help submitting an application for employment or requesting an accommodation, please contact us at recruiting@crowdstrike.com for further assistance.
Find out more about your rights as an applicant.
CrowdStrike participates in the E-Verify program.
Notice of E-Verify Participation
Right to Work
CrowdStrike, Inc. is committed to fair and equitable compensation practices. Placement within the pay range is dependent on a variety of factors including, but not limited to, relevant work experience, skills, certifications, job level, supervisory status, and location. The base salary range for this position for all U.S. candidates is $0 - $0 per year, with eligibility for bonuses, equity grants and a comprehensive benefits package that includes health insurance, 401k and paid time off.
For detailed information about the U.S. benefits package, please click here.
Expected Close Date of Job Posting is:02-08-2026